I was a rabid oroponent of a rollback as early as the mid late 90's until very recently
Titleist Professional ball(at the time was a quantum leap from Titliest balata)
Oversized long and light Callaway Biggest Big bertha.
Then came the multi layer ball-speciifcally the ProV1, giving Topflite length yet appropriate spin with wedges.
Thin faced drivers with high CORS-limited to .83 in early 2000's, but far higher than wood and original metalwoods.
The higher COR, combined with lower spin balls, longer, more lightweight shafts(more speed), and oversized drivers with space age materials allowing more forgiveness without a loss of speed due to weight, all conspired to allow the ball to be hit significantly farther with a mere proper fitting without a commensurate improvement in technique or skill.
Then throw in improved physical conditioning, better knowledge, improved fitting skills, better technique and higher skill and you have the modern tour player.
and occasionally, the modern long and wrong athletic kid launching the ball far further offline into the neighbor's house.
Not all of that is bad per se, and we have many spirited debates on this topic so I won't rehash why I felt that way so long.
But the train began leaving the station 30 years ago, and certainly nearly all of the major innovations are 20 years old, and an entire generation has grown up playing that equipment, and know nothing else.
Billions has been spent retrofitting golf courses, etc. etc.
I'm guess I'm glad to hear the USGA has woken up to what I moaned about for YEARS.
BUT, Rip Van Winkle missed his window-by a mile.
AT LEAST 10-12 years too late, nearly 20 I'd say.
It's pretty much the same as if the USGA had decided to roll back to hickory in my youth when no virtually no one had used hickory for 30-40 plus years.
The ship sailed IMHO, and "better late than never" doesn't really apply when your group's putting out on #1 green.
I hate that it's come to this, but as I say to my staff, I hate complaints, but I hate them more when the complainer is correct.
i.e. a change now would be completely foreign to a majority of people who play or watch the game, and those familiar with old tech might not care anymore, or enjoy the new benefits of it, and think 300 plus in the air is the best form of golf entertainment(simply IMHO because it's all they've ever known)
So reluctantly, I completely understand why this simply is an idea who's time passed awhile ago, and can't possibly see who in power will rabidly support this.