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GolfClubAtlas.com => Golf Course Architecture => Topic started by: Steve_ Shaffer on January 18, 2023, 11:59:54 AM

Title: LIV Golf finally on the verge of a TV Deal
Post by: Steve_ Shaffer on January 18, 2023, 11:59:54 AM
“It’s crucial,” LIV CEO Greg Norman told GOLF last week. “We have a great platform that really should be shown to the world. When we go internationally, we are applauded and accepted and everybody wants to see us. So here in the United States, it was obviously a very critical point to our business plan to make sure we do get on TV and we will get on TV.”
Read more:



https://golf.com/news/liv-golf-broadcast-partner-the-cw
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Tony_Muldoon on January 18, 2023, 03:01:21 PM
"Well he would say that..."

The narrative Greg is fighting.

https://www.theguardian.com/sport/blog/2023/jan/02/liv-golf-risks-becoming-an-irrelevance-in-growing-saudi-sportswashing-portfolio
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Tim_Cronin on January 18, 2023, 11:08:35 PM
That’s a decent deal from a homes-reached perspective. An over-the-air network (the fifth of five, but still free TV) in more homes than any cable network, including ESPN. On WPIX 11 New York, KTLA 5 Los Angeles, WCIU 26 Chicago, which people watch. The only U.S. market they’re not in is Lima, Ohio.


If the deal is revenue-sharing LIV might get a dollar back.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Craig Sweet on January 18, 2023, 11:33:10 PM
The CW?  On right after Dawson's Creek....LOL.


Stick a fork in the 54 Hole Tour...it's done.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Kalen Braley on January 19, 2023, 10:24:03 AM
The CW?  On right after Dawson's Creek....LOL.


Stick a fork in the 54 Hole Tour...it's done.


Ha ha exactly Craig.  Sundays are gonna be an awesome lineup.

Re-runs of Smallville and Gilmore Girls, then The Flash, with golf to chase it all down.   ;D
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: John Kavanaugh on January 19, 2023, 10:28:16 AM
What do you people watch on network television? I watched Yellowstone one night live with commercials. After that experience it’s wait and stream on Paramount +.


What do you hope to gain by the failure of the LIV?
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Steve Lang on January 19, 2023, 10:53:23 AM
That’s a decent deal from a homes-reached perspective. An over-the-air network (the fifth of five, but still free TV) in more homes than any cable network, including ESPN. On WPIX 11 New York, KTLA 5 Los Angeles, WCIU 26 Chicago, which people watch. The only U.S. market they’re not in is Lima, Ohio.


If the deal is revenue-sharing LIV might get a dollar back.


well, you know that Lima stands for "Lost In Middle America" ... don't you?
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Tim_Cronin on January 19, 2023, 01:58:32 PM
That’s a decent deal from a homes-reached perspective. An over-the-air network (the fifth of five, but still free TV) in more homes than any cable network, including ESPN. On WPIX 11 New York, KTLA 5 Los Angeles, WCIU 26 Chicago, which people watch. The only U.S. market they’re not in is Lima, Ohio.


If the deal is revenue-sharing LIV might get a dollar back.


well, you know that Lima stands for "Lost In Middle America" ... don't you?


I don't know beans about Lima.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Craig Sweet on January 19, 2023, 11:28:24 PM
John Kavanawe,


What do I hope to accomplish by the demise of the 54 Hole Tour?  Just a big poke in the eye of a ruthless, murderous regime.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Mike_Trenham on January 20, 2023, 07:40:00 AM
The CW is a major network, just like Bob Tway and Larry Mize are major champions.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: JohnVDB on January 20, 2023, 05:53:15 PM
John Kavanawe,


What do I hope to accomplish by the demise of the 54 Hole Tour?  Just a big poke in the eye of a ruthless, murderous regime.


Not to mention embarrassing Saudi Arabia.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Rob Marshall on January 20, 2023, 06:19:26 PM
https://golfweek.usatoday.com/2023/01/20/eamon-lynch-liv-golf-tv-contract-cw-network-desperation/ (https://golfweek.usatoday.com/2023/01/20/eamon-lynch-liv-golf-tv-contract-cw-network-desperation/)


New article from Lynch
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Tim Martin on January 20, 2023, 06:53:56 PM
I read an interview recently with Ian Poulter lamenting the treatment the LIV players have received from the subject tours but that it doesn’t carry over to individual players that didn’t jump ship. That may be true for select relationships but there is too much information already in the public domain that goes against that. I would cite Rory as just one guy that doesn’t feel this way. I didn’t mean to threadjack as my observation doesn’t deal with the TV deal.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Rob Marshall on January 20, 2023, 07:05:31 PM
https://golfweek.usatoday.com/2023/01/20/national-press-club-statement-liv-golf-tv-deal-nexstar-the-cw-network/ (https://golfweek.usatoday.com/2023/01/20/national-press-club-statement-liv-golf-tv-deal-nexstar-the-cw-network/)


No punches pulled here…
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Craig Sweet on January 20, 2023, 10:57:02 PM
I love Buffy!  Watching her slay vampires is better than watching BDC blast 400 yard drives and 3 putting greens!
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Tim_Cronin on January 21, 2023, 01:00:37 AM
The CW is a major network, just like Bob Tway and Larry Mize are major champions.


No, it's just an over-the-air network. 14 hours a week. No weekday daytime programming. No network newscasts. Doesn't even fit the old FCC definition of a network in terms of hours served (to trigger non-syndication rules in the old days, and Fox doesn't either).


It does have some well-known co-owned affiliates in WPIX New York and KTLA Los Angeles, plus a popular Chicago station (WCIU 26) as a foundation.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Cliff Hamm on January 21, 2023, 02:46:06 AM
https://golfweek.usatoday.com/2023/01/20/national-press-club-statement-liv-golf-tv-deal-nexstar-the-cw-network/ (https://golfweek.usatoday.com/2023/01/20/national-press-club-statement-liv-golf-tv-deal-nexstar-the-cw-network/)
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Pete_Pittock on January 21, 2023, 11:14:05 PM
The CW is a major network, just like Bob Tway and Larry Mize are major champions.


Great troll of the shark. +1
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: jeffwarne on January 22, 2023, 09:02:17 AM
The CW is a major network, just like Bob Tway and Larry Mize are major champions.


Great troll of the shark. +1


LOL...literally
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Stewart Abramson on January 23, 2023, 08:41:43 AM
Here's an interesting take on the LIV TV deal from Golfweek:


https://golfweek.usatoday.com/2023/01/20/eamon-lynch-liv-golf-tv-contract-cw-network-desperation/ (https://golfweek.usatoday.com/2023/01/20/eamon-lynch-liv-golf-tv-contract-cw-network-desperation/)
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Charlie Goerges on January 26, 2023, 11:54:43 AM

Evidently the PIF offered Liberty Media $20 billion for F1 but were turned down. So they're ready to splash down ever more insane money. The president of the FIA (governing body of the sport) basically called the offer ridiculous.



https://www.bloomberg.com/news/articles/2023-01-20/saudi-arabia-wealth-fund-explored-bid-to-buy-f1-motor-racing?leadSource=uverify%20wall
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: John Kavanaugh on January 26, 2023, 12:20:28 PM
The Big Names, Big Moments campaign feels desperate.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Charlie Goerges on January 26, 2023, 12:26:22 PM
The Big Names, Big Moments campaign feels desperate.




I googled that and have no idea what it refers to. Would you be willing to explain it a bit?
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Will Lozier on January 26, 2023, 12:38:03 PM
The Big Names, Big Moments campaign feels desperate.


Definitely less desperate than you constantly sound on here JK. LIV seems to be your greatest cause and reason for being...


Cheers
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Mark Kiely on January 27, 2023, 02:14:58 PM
The Big Names, Big Moments campaign feels desperate.



I googled that and have no idea what it refers to. Would you be willing to explain it a bit?


I caught one of these commercials last night. They're specifically for PGA TOUR Live, the streaming coverage of events on ESPN+. I didn't sense any desperation in them. Just a new campaign for a new year.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Stewart Abramson on May 15, 2023, 05:21:00 PM

"The CW switched off LIV Golf's big Sunday finish, and the list of TV programs it aired instead is something else"

The end of the LIV event last weekend was not shown on most CW stations. It got cut off with three players tied.

Link to full GD article:  https://www.golfdigest.com/story/the-cw-switched-off-liv-golf-big-sunday-finish-incredible-list-tv-programs-seen-instead?utm_medium=email&utm_source=051523&utm_campaign=hitlist&utm_content=DM39805&uuid=1d03aae94c80473c9b8d48ff7843e70a (https://www.golfdigest.com/story/the-cw-switched-off-liv-golf-big-sunday-finish-incredible-list-tv-programs-seen-instead?utm_medium=email&utm_source=051523&utm_campaign=hitlist&utm_content=DM39805&uuid=1d03aae94c80473c9b8d48ff7843e70a)


Excerpts:

...if you hoped to catch Dustin Johnson battling Cameron Smith (and Branden Grace) in extra holes, you were treated to a different dynamic duo: Penn & Teller. Yep, the CW pulled a magic trick of its own, making the final few holes of the tournament disappear off TV screens around the country. Abracadabra!...It happened all around the country due in part to LIV's TV deal with CW, which began this year. Unlike a traditional deal in which the network pays for the broadcast rights (and assumes production costs), LIV pays for all those costs and in return gets a split of ads. ... LIV Golf events are then shown in windows of coverage on CW affiliates across the country, but the affiliates (apparently) are not obligated to show any golf outside of those times. So when a two-hour weather delay during the final round caused a late finish that dragged past the expected 6 p.m. EDT sign-off, many affiliates across the country made the decision to return to their already scheduled programming. Given LIV's meager TV ratings (https://www.golfdigest.com/story/liv-golf-tv-ratings-cw-2023) from its first few events in 2023, perhaps a Penn & Teller special made more sense for these affiliates to show. Ouch.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Tim Leahy on May 15, 2023, 05:44:46 PM
Actually stumbled on LIV coverage while looking for AAA baseball game covered on same station and it was unwatchable even if I would have wanted to. Garbled music in the background, colored graphics over half the screen and pros wearing shorts with blinding white legs. :P
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Mike_Young on May 15, 2023, 05:55:48 PM
Does anyone think there is even one 12 year old junior star out there on the junior circuit dreaming of being on the LIV Tour?
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Wayne_Kozun on May 15, 2023, 06:50:21 PM
LIV  is gaining zero traction for the action on the course.  It generates a lot of press on the business and controversy aspect of the LIV vs PGA Tour rivalry, but if the Saudis want to use LIV for sportswashing then don't people have to give a shit about the sports product?
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Daryl David on May 15, 2023, 07:25:58 PM
Does anyone think there is even one 12 year old junior star out there on the junior circuit dreaming of being on the LIV Tour?


Only if the junior is unusually financially astute for a 12 year old.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Tim Leahy on May 15, 2023, 07:37:06 PM
Does anyone think there is even one 12 year old junior star out there on the junior circuit dreaming of being on the LIV Tour?


Only if the junior is unusually financially astute for a 12 year old.
There's no age limitations on NIL, right? ::)
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Joe_Tucholski on May 15, 2023, 08:21:03 PM
Does anyone think there is even one 12 year old junior star out there on the junior circuit dreaming of being on the LIV Tour?


Only if the junior is unusually financially astute for a 12 year old.


Saw a video with Bento Assis.  Kid is 12 years old, 4x US Kids World Champion (62 in the final round when he was 10 years old).  He goes to a golf academy and putts 90 minutes a day on his own.  He was asked LIV or PGA and he said he likes PGA tour better but if he got offered the amount of money, he'd accept it" and go to LIV.

Kids aren't that different from adults.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Rob Marshall on May 15, 2023, 08:24:16 PM
Im going to the PGA 3 days this week. It will be interesting to see how the LIV players get treated. This isn’t the Masters where everyone is afraid to lose their badge.
Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Ben Hollerbach on May 16, 2023, 08:55:58 AM
Interestingly, since the Masters I've watched about 6 hours of golf coverage, all of it has been LIV. Once a watcher who spend nearly every Saturday and Sunday afternoon glued to the PGA Tour, today I can't find the ROI in watching that much of a regular tour event. So my watching has been limited to the majors only, catching up on regular PGA tour events through highlights.

While the style of the LIV broadcast is a bit in your face, they do show a lot of golf quickly, its easy to check in, watch a whole lot of shots in a quick period of time, and then move on to something else in my day. Having players all over the course at the same time, it seems like that within an hour they've shown play on all 18 holes, and I can get a feel of how the course is playing. It's not an investment to watch the coverage like the PGA tour can be at times.

Is the music a bit strange? Yes, but that what the mute button is for.

Are the graphics intrusive? Absolutely not. In many ways this is the one area the LIV broadcast is far better at than the PGA tour, the leaderboard is a fixture to the left side of the screen, the shot tracer is common on a large majority of shots, and beyond that they overlay virtually nothing else on the screen. It actually feels more optimized and less intrusive than the common PGA tour broadcast.

I can understand that LIV isn't for everyone, I can understand those who hate LIV on principle and don't want to give it a chance. For those who do turn it on for a period of time,  LIV is not a product that is completely void of merit and its certainly not unwatchable.


Title: Re: LIV Golf finally on the verge of a TV Deal
Post by: Jake McCarty on May 16, 2023, 10:56:19 AM
Im going to the PGA 3 days this week. It will be interesting to see how the LIV players get treated. This isn’t the Masters where everyone is afraid to lose their badge.


Could care less about the drama and have friends on both tours. I stay away from nasty types of people in life who like to kvetch and complain and grouse anyways.


I'll be at the PGA too, rooting for my buddy JJ. It'll be a blast, look for lotsa people with Red Feather hats... we were like a cult at the AT&T last week.